Lesson 3: Getting Members
To Join Your Group
Submitting To Search
Search engines may get around to finding
your group and listing it on their search engine, but why wait for
them? Maybe you have never had to submit anything to a search engine
before, and you might not be sure how to do it, or what to say about
your group. Don't worry, it is not as difficult as you might think.
Open two or three browser windows
and go to your group's home page in one, and one or two search engines
in the others. You should go to the search engine you use the most
first as it is probably one of the more popular ones. Another good
place to submit your site is to the Open Directory Project, which
other search engines will use to update their listings.
Once you have a couple of search engines
open on your extra browser windows you need to create a description
of your group that will not only inform searchers of what it is
but will also draw them to your group. Your description should not
just repeat what your group welcome message is. Here is an example
of a poor description:
We are a good group to join. We
talk about online courses, and we are nice people. You will learn
lots, so join us.
Does not tell you much does it? How likely would
you be to join a group you found in a search engine with that kind
of description? I wouldn't either. So, what does a good description
look like?
The Yahoo group, Online Courses,
will discuss how to locate the course you are looking for, offer
hints and tips on how to get the most out of any online course,
and you can see the ratings we have given courses we have taken
and rate courses you have taken too. All of this with friendship,
understanding, and support!
Do you see the difference? The second one offers
more information and is more inviting to the person looking for
information.
The next thing to concentrate on where search engines
are concerned are key words. Key words are the words and strings
of words that people enter when using a search engine. And don't
forget that people are not always the best spellers, so adding misspelled
key words should be done as well.
How do you know which key words to use? First, think
about what you would type in if you were searching for information
about your group's topic. For an online course group, the following
are examples of possible key words, including misspellings:
online, course, information, education, ratings,
internet, cource, info, educashion, support, group, friendship,
schools, school, courses, on line, learning, lerning, rate
This should give you an idea and help
you with generating your own key words. You can also do a search
for a 'key word generator' on any search engine, which will help
you with creating a list of key words to use.
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